Charlie joined Hometrack as CEO in 2013, leading the business through a period of 14x EBITDA growth over four years, and culminating in the sale of Hometrack to ZPG Plc for £120m in January 2017. He returned to focus full time on his role as CEO of Hometrack in January 2025.

Previously, Charlie was Managing Director and head of EMEA technology investment banking and global head of renewable energy investment banking at Deutsche Bank. Charlie is passionate about property and outside Houseful is an active property developer and investor. He is the proud father of three children and loves skiing, cooking, keeping fit and travelling.

Rory is the Chief Operating Officer for our Data & Risk business unit and a member of the Houseful Senior Leadership team. He is responsible for all operations of the Data & Risk business unit and has been responsible for developing the strategy to transform the business from an Automated Valuation Model (AVM) provider into a broader valuation and mortgage risk platform.

Prior to joining Houseful, Rory worked as a management consultant at the Boston Consulting Group and PwC. He has a BA in Philosophy, Politics and Economics from the University of Oxford and an MSc in African Politics from SOAS. Outside of work, he has a keen interest in keeping active through hiking, swimming, running and cycling.

Theo has 15 years specialising in mortgage journey transformation, through combining deep expertise and knowledge of the real estate market and predictive modelling with advanced statistical methods. He joined Hometrack in 2010 after completing a degree in Economics and Geography at University College London.

In his current role as Director of Analytics and Innovation, Theo is responsible for all data and analytical elements of the Hometrack business whilst also collaborating with product and commercial leadership to drive the overall business strategy. Theo sits on the board of the European AVM Alliance.

Graeme has worked in financial services for over thirty years, predominanlty in lending, credit risk and payments. He has worked across large banks, management consultancies and several start-ups in the UK, USA and Europe. He joined Hometrack in 2021 as Head of Pre-sales, before expanding his role to Director of Commercial Strategy.

Ross leads our data services business bringing data and insight to property professionals across the industry. With almost two decades of experience in housing Ross’ understanding of the real estate industry, it’s inner workings and the data required to drive decision, he leads on the development and deployment of our data services strategy, delivering new and innovative solutions to market.

Ross joined Hometrack in 2015 and has been dedicated to supporting our non-lender customers since. Having brought our portfolio for non-lender customers, broker AVM and other products to market he has led in the development of new partnerships and markets for the business, as well as supporting customer retention and growth.

Ross recently led the launch of our new Data Services division which is focused on delivering housing market intelligence and data & insight to drive customer acquisition, retention and engagement across the property ecosystem. His role also extends to supporting our brands across the wider group with data and insight requirements for their customers.

Prior to joining Hometrack Ross has 12 years working in the third sector, developing and delivering support services and housing for those with challenging and complex needs.

Outside of his role at Hometrack Ross sits holds a non-exec director role on the board of a group of companies in Europe, delivering valuation services, including AVM’s to Mortgage Lenders, and others, as well as infrastructure planning services.

In his free time Ross enjoys cooking, in particular BBQ, hiking, camping, playing guitar and spending time travelling with his family.

Georgina is the Delivery Director for Hometrack, responsible for Client Projects, Service Management and Support.

Georgina joined Hometrack in 2015, and over the years has been involved in countless client implementations and change programmes, leading requirements gathering and managing complex projects and roll outs.More recently she has led the transformation and professionalisation of Hometrack’s Delivery function.

Georgina’s career was established in financial report data exchanges worklng with the european insurance regulator (EIOPA) and in procurement spend analysis software.

She has a degree in Chemistry with Computer Science from the University of Southampton. Outside of work Georgina spends her spare time exploring London, trying out new restaurants and bars, learning Spanish and staying fit and healthy.